The eight services at a glance
Clinic website design
A new website for a private clinic, planned around the questions patients ask before they book: what you treat, who will see them, what it costs and how to get an appointment.
About new clinic websitesClinic website redesign
A rebuild of an existing site that keeps the pages and addresses search engines already know, and replaces the parts that confuse patients or slow your team down.
About redesignsTreatment and service pages
Pages for each treatment, test or condition, written in plain English and checked against the advertising rules for health claims before they go live.
About treatment pagesClinician profile pages
Profiles for doctors, nurses and therapists that show qualifications, register entries and areas of interest without overstating what anyone can promise.
About clinician profilesAppointment request forms
Short, secure forms that collect what reception needs to call a patient back, and keep clinical history out of email.
About appointment formsMulti-site clinic websites
One structure for a group with several locations, so each site has its own details, team and opening hours while the brand stays consistent.
About multi-site buildsDiagnostic centre websites
Websites for scan and test providers, with preparation instructions, referral routes and clear prices for self-paying patients.
About diagnostic centre sitesPatient accessibility
An audit and fix-up of an existing clinic website against WCAG 2.2, so patients who use screen readers, keyboards or zoom can still find and book care.
About accessibility workWhich service fits your clinic
Most of the choice comes down to what you have now and what is getting in the way.
- No website, or a holding page only. Start with clinic website design. Treatment pages, profiles and an appointment form are part of that build rather than extras.
- A site that looks dated or is hard to update. A redesign keeps the pages that already work and rebuilds the rest.
- A site that works, but treatment pages are thin. Treatment and service pages can be added to almost any existing platform.
- Several locations on one site that has grown untidy. A multi-site structure separates each location's details without duplicating your treatment content.
- Complaints that the site is hard to use with assistive technology. An accessibility audit finds the barriers and fixes them in priority order.
If you are not sure, the planner asks sixteen questions about your clinic and produces a brief that makes the answer clearer for you and for us.
What every service includes
Whatever you choose, some things do not change. Copy that makes a health claim is read against section 12 of the CAP Code, which says objective claims "must be backed by evidence, if relevant consisting of trials conducted on people"[1]. If your clinic is rated by the Care Quality Commission, the rating is displayed in the way the regulations describe on every part of the site that describes your services[2]. Forms collect the minimum. Pages are built to the WCAG 2.2 AA success criteria[3] and checked on phones before launch.
You also get the files and the logins. If you later move your website to another designer, nothing is held back.
What we do not offer
We do not provide clinical content review, legal advice or regulatory sign-off. Where a page touches a regulated area, such as aesthetic treatments that involve prescription-only medicines, we flag the rules and the relevant guidance, and your clinicians or advisers make the final call. We also do not run paid advertising campaigns or sell patient leads.
If your project needs a booking engine or patient portal built from scratch, we will say so early. In most cases a clinic is better served by linking to an established booking platform than by commissioning custom software, and we would rather tell you that than quote for something you do not need.
How the work is priced
Each service is quoted from a written scope: the pages, the features, the content we write and the checks we run. The pricing page explains how that quote is built, and the clinic website cost guide sets out what UK agencies and freelancers publish as their typical ranges, so you can compare like with like.
Sources
Checked on 29 October 2026.
- Committee of Advertising Practice: The CAP Code: Section 12, Medicines, medical devices, health-related products and beauty products (regulator)
- Care Quality Commission: Regulations for service providers and managers: Regulation 20A, requirement as to display of performance assessments (regulator)
- W3C: Web Content Accessibility Guidelines (WCAG) 2.2 (standard)
